Omaha tourism had another remarkable year in 2023, benefitting residents and
businesses. The city’s appeal as a tourist destination continues to grow.
A record-breaking 14.2 million people visited Omaha in 2023, according to research by
Tourism Economics, an Oxford Economics Company. Visitors spent more than $1.5
billion dining and drinking in the city’s restaurants, shopping in its retail stores, visiting
its attractions, using local transportation services and staying in hotels. Tourism dollars
in 2023 supported 15,823 jobs – a 4 percent increase from 2022.
Thanks to $8 billion in ongoing new development, Omaha’s future as a destination is
bright. The city will welcome a brand-new children’s museum, urban parks for youth
sports, an airport expansion, a downtown soccer stadium and more within the next three
years.
To explore how tourism shapes Omaha’s growth, go to visitomaha.com/wtll.