by Visit Omaha | Aug 27, 2024
Bob’s family is growing. The Bob Kerrey Pedestrian Bridge is expecting a new addition this October. Visit Omaha shared the news in an announcement video posted on social media this year. So far, the video has been viewed nearly 1.1 million times ... that's one big baby gift. Dubbed “Baby Bob,” the extension will offer easy access to the existing 3,000-ft pedestrian bridge from the convention center, ballpark, and more points in North Downtown. Click here to view the video.
by Visit Omaha | Aug 19, 2024
Today’s travelers want personalized experiences, and Visit Omaha is meeting the demand with a marketing campaign that speaks to the individual traveler. On VisitOmaha.com, visitors are asked: What type of traveler are you? Users can select from seven options – Family Fun, Active Adventurer, Foodie Fanatic, History Buff, Sports Fan, Art & Music Lover and Surprise Me – to access customized itineraries for planning their trip. To build on this promotion, Visit Omaha is inviting select social media influencers to Omaha in 2024. Each influencer has a following catering to one of Visit Omaha's traveler types. Three of the six influencers made their trips to Omaha, and two have shared their experiences on social media. So far, their videos have been watched 90,000 times. In addition, Visit Omaha will amplify their posts with a paid social media advertising campaign, so even more people will see them. Keep your eyes open at your restaurant, attraction, retail business, hotel or event. An...
by Visit Omaha | Aug 12, 2024
The Visit Omaha sales team always finds creative ways to sell the city to convention and event planners. In May, Visit Omaha took a "supportive" role with a unique "Is Omaha the Right Fit" campaign at Meeting Professionals International’s World Education Congress, a learning and networking conference for meeting and event planners in Louisville, Ky. Partnering with an expert bra consultant, the Visit Omaha booth offered a professional bra fitting for attendees as a clever way to find out if Omaha is the right fit for their meetings. More than 200 attendees visited the booth, and after they arrived home, they received a custom bra, reminding them about Omaha and its attributes. The team continues to show there is no one-size-fits all approach to selling Omaha.