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Construction on The Elowen Hotel Begins this Fall in Heartwood Preserve

June 4, 2026
The Elowen Hotel rendering

Lanoha Real Estate plans to break ground this fall on The Elowen, a four-star boutique hotel in “The Row,” a 40-acre, mixed-use, pedestrian-oriented district. The Row is the center portion of the sprawling 500-acre Heartwood Preserve development southwest of 144th & West Dodge Road.

The Elowen will be part of the Marriott Autograph Collection and is slated to open in 2028. The 6-story building will have 160 hotel rooms as well as a ground-floor restaurant and rooftop bar. Lanoha is working with Colorado-based Greenwood Hospitality to design the bar and restaurant. Both spaces are being designed as gathering places for hotel guests and the local community, offering elevated food and beverage experiences in the heart of The Row.

The name “Elowen” was chosen, because it reflects Lanoha’s deep roots in Omaha and the company’s longstanding connection to growth, nature and place.

“The name is inspired by the American Elm, a tree native to Nebraska,” said Jenny Galley, marketing manager at Lanoha. “We were drawn to the name, because it is elegant, memorable and meaningful, a subtle nod to both the natural beauty surrounding the project and our Nebraska heritage.”

The Elowen will provide 9,000 sq. ft. of meeting and event space, including flexible meeting rooms and a ballroom suitable for weddings, corporate events and community gatherings. A 3,000 sq. ft., outdoor terrace will overlook both The Row and Heartwood Park.

“There are very few venues in West Omaha capable of accommodating groups of this size and caliber, making The Elowen a unique addition to the market,” Galley said. “Additional amenities will include a fitness center, lobby lounge and thoughtfully curated guest experiences that reflect the character of both Omaha and The Row.”

In addition to Greenwood Hospitality, Lanoha is working with Holland Basham Architects of Omaha and Dallas-based Flick-Mars Hospitality on the project.

While the hotel groundbreaking won’t take place until this fall, The Row is already home to a completed building. Olsson moved into its brand-new office building at 14500 Heartwood Row earlier this week. Olsson, an engineering and design firm, occupies two floors of the 4-story building. The ground floor has retail space available for lease.

The hotel will be constructed immediately west of Olsson’s building. Just to the south of the hotel, construction is slated to begin this fall on a 5-story structure that will have 168 luxury rental apartments. That building is being designed for “successful professionals and discerning downsizers.”

It will feature a resort-style pool and lounge, fitness and wellness spaces, a resident clubhouse and indoor and outdoor gathering and lounge areas.

Sponsored by:

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GreenState Credit Union is growing its footprint in the Omaha metropolitan area. Organized in 1938, GreenState has grown to become one of the top financial institutions in the United States for returning profits to members in the form of better rates and lower fees*. As a Midwest-based institution, that means your money stays local and supports the communities where you live, work, and spend. Learn more and find a branch near you at GreenState.org.
*source: Callahan & Associates data as of 12/31/25

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